Marketing/PR Network: Public Relations: Leveraging Storytelling and Strategy (Virtual)

December 04, 2024 8:15 AM - 9:30 AM Add to Calendar

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Event Description

When you're a busy A/E/C marketer, PR can easily fall victim to the time crunch between winning the work and winning the award. But what if the right PR strategy could help your firm win more projects, build client trust, and boost visibility—with greater ease? Join our December 4 panel to learn more about PR’s role in enhancing brand reputation, deepening client connections, and securing project visibility. Our panelists—Laurene Demoy (Studio G Architects), Jessica Knapp (Perkins Eastman), and Susan Shelby (Rhino PR)—will share how they communicate complex projects to diverse audiences and manage PR within their firms. Whether you’re refining your messaging, expanding your reach, or considering a PR consultant, this session offers actionable ideas to elevate your firm’s public presence. Don’t miss it!

Presenters

Laurene Demoy | Marketing Director, Studio G Architects

Jessica Knapp | Co-Managing Principal, Boston, Perkins Eastman

Susan Shelby | FSMPS, CPSM, ABCP, President & CEO, Rhino PR

Topic

Advancing Architecture