Small Practices: DIY Marketing Plan Workshop for Indy and Small Shops

Year after year, you’ve been saying to yourself: “I need to do more marketing.” But have you actually taken a moment to figure out what you need to do to promote your business? Bill Fleming is leading a hands-on workshop to get you started on your own marketing plan for this year. He’ll help you define your target audiences, marketing channels, and budgetary needs. He will also facilitate an exercise for you to generate content ideas to leverage all year round.

Bill Fleming is a local marketing and business strategist who works specifically with design-savvy companies focused on B2B. His specialty is working with micro-businesses—from solo practitioners to firms with less than 20 employees. His clients include Silverman Trykowski Associates, Monderer Design, and Communication via Design. Bill also teaches Professional Practices of Design at Lesley Art + Design. More at www.billfleming.com