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Residential Design: Architectural Marketing that Inspires and Educates

Oct 2020 RDC

Melissa Lind of Dwelling Creative

Image credit: Zoe Zimmerman

  • COST

    Free and open to the public.

  • TYPE





    1.5 LU AIA credits available

For small design practices, marketing is always a challenge. There is never enough time or resources to provide a focused effort while still keeping our businesses thriving. Please join the BSA’s Residential Design Committee and the Small Business Practice Network for an educational and uplifting presentation by Melissa Lind of Dwelling Creative, Marketing Strategies.
Did you know that you only need to commit one day each month to marketing? In that time, you can position your design or construction firm to be more visible throughout various media outlets, set up a master plan for your marketing strategy, and get the clients you want!

On Thursday, October 22nd, from 12 noon to 1:30 pm, Melissa will walk us through what is in a marketing master plan. She will discuss ways that you can position your firm to be a leader in your niche. You will discover how to attract the ideal client – how they will find you and how you choose them. Melissa will share tips on social media, blogging, Google as well as your website. In addition, she will review website content and how this can help or hinder your success.

This presentation should be helpful for Residential Architects and other small Architectural, Design, and Construction businesses. Those who attend will also receive the handout “5 Actionable Steps to Attract More High Quality Leads”.

Hope to see you there.