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Future of Cultural Centers: Estuardo Rodriguez, Museum of the American Latino

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The Future of Cultural Centers Dialogue Series
As the world rapidly changes around us, old frameworks for the development of cultural centers looks less and less relevant. During the Summer and Fall of 2020, AIA New York will look specifically at museums, questioning what would happen if we were to take this unprecedented time to explore new missions, visions, and (spatial) programs for existing and new museums. What will 21st-century museums be like? Join us for this Fall line-up of conversations as cultural forecaster and museum expert David van der Leer, Principal of DVDL DD, speaks with museum professionals from around the US and beyond.

In this week’s installment, Van der Leer will be joined in conversation by Estuardo Rodriguez, Executive Director, Friends of the National Museum of the American Latino. The Friends of the National Museum of the American Latino strives to create a museum in Washington DC. to educate, inspire and encourage respect and understanding of the richness and diversity of the American Latino experience within the U.S. and its territories. By highlighting the contributions made by Latino icons, pioneers and communities to the American way of life we are all better able to truly understand what makes our nation great. The campaign to create a Smithsonian American Latino Museum has been active since 2004. As the largest ethnic group in the nation with arguably the oldest ties to the founding of this nation, we have a compelling case for moving onto the iconic National Mall and joining the many prestigious institutions that welcome the over 30 million tourists and residents each year to present our American story.

Estuardo Rodriguez, President & CEO, Friends of the National Museum of the American Latino
David van der Leer, Principal, DVDL DD

Estuardo Rodriguez is the President and CEO of the Friends of the National Museum of the American Latino. Throughout his diverse political career, Rodriguez’s commitment to outreach in the Hispanic community has been a constant. At the DNC, he built a cross-platform, Spanish-language media network that was leveraged in support of John Kerry’s presidential campaign. He was an attorney at the U.S. Department of Housing & Urban Development under Secretaries Henry Cisneros and Andrew Cuomo, and he has worked on behalf of the U.S. Department of State as an independent political analyst in Latin America and Europe.

David van der Leer is a consultant, curator, educator, moderator, researcher, strategist, and writer. He is the principal of DVDL DD, a New York City and Rotterdam-based agency of cultural forecasters, institutional strategists, and design matchmakers, where he advises institutions, government agencies, corporations, and individuals in reinventing the institutions of yesterday and building the most inspirational institutions of tomorrow. Along with his consulting work, David van der Leer is a professor at the Columbia University Graduate School of Architecture Planning and Preservation where he teaches a course called (Re)Programming Museums.

Explore all events in the series and register for upcoming programs here.

Organized by AIANY Cultural Facilities Committee and DVDL DD. The Future of Cultural Centers Dialogue Series is Sponsored by Microsol Resources.