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MetroWest Network

  • COST

    Free and open to the public

  • TYPE

    Knowledge Community

  • AUDIENCE

    Professionals

How to tell your story through online marketing

We understand that as a small firm your time is at a premium, you want to up your game in order to win better projects but where do you start?
In this discussion we will learn from Jennifer Powell of The Excellent Writers Group, and Jonathan LaMaster of LaMaster Solutions the digital strategies that will make the most impact and ROI for your business.
The web has the potential to be the great equalizer in our field to get your message out but how do you best capitalize on that?

You will learn the many of the different methods to get your message out digitally and discover the technologies that are available to promote your work and what the pros and cons of each are. We will discuss how to optimize some of the things that you’re already doing to make them more effective and how to craft your story to engage your audience and supporters so that it leads to more and better projects.

We will encourage a discussion at the end of the meeting so please bring your real world experience to share with the group so we can all up our game!

For those who qualify, 1.5 LUs are available

To learn more about the MetroWest Network, visit architects.org/committees/metrowest-network

Click "Register" to attend

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