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Community Impact

Feb 02, 2017

KidsBuild!’s new logo to celebrate its 25th anniversary

Kids BUILD logo blue

Image courtesy of Megan McCafferty.

KidsBuild!—a youth program of the BSA Foundation—turns 25 this year. The annual weekend-long event sees hundreds of kids and family members each year selecting building sites and using design thinking to construct creations for a miniature version of Boston.

As the KidsBuild! committee looked toward 2017 and beyond, they wanted to make over KidsBuild—just a little. In celebration of this significant birthday, the committee reached out to the design community for a new logo to carry its identity into the future. The committee received 30 submissions from young designers, parents, architects, and volunteers. In considering the submissions, the committee looked not only for the aesthetic, but also an image that would clearly represent the spirit of KidsBuild! to BSA Foundation youth program regulars, as well as those who might not be as familiar with the Foundation’s design-build activities.

The committee chose the entry from three-time KidsBuild! parent and graphic designer Megan McCafferty. “The new logo really reflects the mission of KidsBuild!, which is to engage children in critical thinking about the built environment and the world in which we live,” noted KidsBuild Committee chair Julie Hartunian.

KidsBuild! 2017 will take place Saturday, April 8 and Sunday, April 9 at BSA Space. No kids? Or able to book a babysitter for a night? Don’t miss KidsBuild!: All Grown Up, a special 25th anniversary program for adults, taking place Thursday, March 9, 2017.